Amazon Leadership Principles

“아마존 임직원 14계명”이라 불리는 글이 돌아다녔다.

1. Customer obession
2. Ownership: “그건 내 업무가 아니다.”라는 말은 절대로 안 된다.
3. Invent and simplify: 새로운 아이디어를 실행하는데 있어 오랫동안 외부의 오해를 살 수 있는 일이라도 받아들여야 한다.
4. Are right, a lot
5. Learn and be curious
6. Hire and develop the best
7. Insist on the highest standards
8. Think big
9. Bias for action(신속하게 행동하라)
10. Frugality (근검절약)
11. Earn trust: 잘못이 있다면 내키지 않더라도 솔직하게 인정해야 하며, 자신과 팀의 잘못을 그냥 넘어가서는 안 된다
12. Dive deep
13. Have backbone-disagree and commit(명확한 기준-반대하고 받아들여라): 신념을 가져야 하며 금방 포기해서는 안 된다. 쉽게 한통속이 되어서는 안 된다. 다만 논의 끝에 일단 결정이 내려졌다면 결정을 인정하고 몰두해야 한다
14. Deliver results

실제로는,
Leadership Principles 이고, 각 부서의 리더(장)에 대한 것이지 전체 임직원에 대한 내용은 아니더라.
https://www.amazon.jobs/principles

Customer Obsession
Leaders start with the customer and work backwards. They work vigorously to earn and keep customer trust. Although leaders pay attention to competitors, they obsess over customers.

Ownership
Leaders are owners. They think long term and don’t sacrifice long-term value for short-term results. They act on behalf of the entire company, beyond just their own team. They never say “that’s not my job”.

Invent and Simplify
Leaders expect and require innovation and invention from their teams and always find ways to simplify. They are externally aware, look for new ideas from everywhere, and are not limited by “not invented here”. As we do new things, we accept that we may be misunderstood for long periods of time.

Are Right, A Lot
Leaders are right a lot. They have strong judgment and good instincts. They seek diverse perspectives and work to disconfirm their beliefs.

Learn and Be Curious
Leaders are never done learning and always seek to improve themselves. They are curious about new possibilities and act to explore them.

Hire and Develop the Best
Leaders raise the performance bar with every hire and promotion. They recognize exceptional talent, and willingly move them throughout the organization. Leaders develop leaders and take seriously their role in coaching others. We work on behalf of our people to invent mechanisms for development like Career Choice.

Insist on the Highest Standards
Leaders have relentlessly high standards – many people may think these standards are unreasonably high. Leaders are continually raising the bar and drive their teams to deliver high quality products, services and processes. Leaders ensure that defects do not get sent down the line and that problems are fixed so they stay fixed.

Think Big
Thinking small is a self-fulfilling prophecy. Leaders create and communicate a bold direction that inspires results. They think differently and look around corners for ways to serve customers.

Bias for Action
Speed matters in business. Many decisions and actions are reversible and do not need extensive study. We value calculated risk taking.

Frugality
Accomplish more with less. Constraints breed resourcefulness, self-sufficiency and invention. There are no extra points for growing headcount, budget size or fixed expense.

Earn Trust
Leaders listen attentively, speak candidly, and treat others respectfully. They are vocally self-critical, even when doing so is awkward or embarrassing. Leaders do not believe their or their team’s body odor smells of perfume. They benchmark themselves and their teams against the best.

Dive Deep
Leaders operate at all levels, stay connected to the details, audit frequently, and are skeptical when metrics and anecdote differ. No task is beneath them.

Have Backbone; Disagree and Commit
Leaders are obligated to respectfully challenge decisions when they disagree, even when doing so is uncomfortable or exhausting. Leaders have conviction and are tenacious. They do not compromise for the sake of social cohesion. Once a decision is determined, they commit wholly.

Deliver Results
Leaders focus on the key inputs for their business and deliver them with the right quality and in a timely fashion. Despite setbacks, they rise to the occasion and never settle.